The effect of consumer factors and store image which is moderated by PLB image towards PLB purchase intention

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Artikel Ilmiah Nasional

The effect of consumer factors and store image which is moderated by PLB image towards PLB purchase intention

Gautama, Maria Patricia ; Haryanto, Jony Oktavian - Nama Orang; Universitas Pelita Harapan, Magister Management ; Univesitas Satya Wacana Kristen, Fakultas Ekonomi - Badan Organisasi;

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My Library (Rak J) MB-Vol.10-No.2-September2011-217

MB-Vol.10-No.2-September2011-217

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Judul Seri: Manajemen dan bisnis berkala ilmiah, Vol.10 No.2 September 2011
No. Panggil: MB-Vol.10-No.2-September2011-217
Penerbit: : ., 0
Deskripsi Fisik: -
Bahasa: English
ISBN/ISSN: -
Klasifikasi: NONE
Tipe Isi: -
Tipe Media: -
Tipe Pembawa: -
Edisi: -
Subjek: CONSUMER FACTORS ; STORE IMAGE
Info Detail Spesifik: Hal. 217-231
Pernyataan Tanggungjawab: -

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The effect of consumer factors and store image which is moderated by PLB image towards PLB purchase intention
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